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Pure AW's Designers Ltd. : matisse

Discipline / Logo and identity design
Client / Pure AW's Designers Ltd.
Project / Logo, name card and letterhead design

The lower case “a” stands for the first name initial of Andy Wan, the chief interior designer. The lower case letter form echos with the light, simplisic and modern style of his works. This is further simplified in geometrical shapes, imitating an angle square with a circle, which suggests precise proportion and measurement in the interior design. The lime green colour gives fresh idea, and at the same time, raising the environmental concerns during the design process.

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