Tel  +852 2333 3831
Fax +852 2333 1631

CMA Building,
64 Connaught Road Central,
Sheung Wan, Hong Kong

  Follow us on Facebook
©2023 All rights reserved.
Matisse Design Limited.
IEA : matisse Discipline / Logo design
Client / Innovative Entrepreneur Association (IEA)
Project / Innovative Entrepreneur Association (IEA) logo design

Awards / IDA Design Awards 2022 (Silver) in Print / Logos, Trademarks and Symbols

"It is refreshing to see a work of precision where everything is perfectly balanced and clear. Basics done perfectly."

~ Jury Thierry Halbroth

Innovative Entrepreneur Association is committed to strengthen the "innovative entrepreneurship" spirit and business education in Hong Kong, Mainland China and overseas. By co-operating with the HK Government and other organizations, it enables aspiring entrepreneurs to share experience and business strategies in order to increase Hong Kong's competitiveness, social responsibilities and mutual knowledge growth among member companies and the public.

The concept:
The picture mark – “IEA” with a hidden “D” in the negative space between I and E, completing the concept “IDEA” that drives the philosophy behind the Association. We inherit the colour scheme from the old version. But we redefine the solid red as confidence, goodness and establishment, while the orange pointer ignites creativity and young entrepreneurship .

     The IDEA (before transforming)The IDEA (before transforming)   Old logoOld logo   New logoNew logo