Discipline / Brand identity design
Client / Sunshine Yachting
Project / Sunshine Yachting brand identity design
Copywriting / Aimee Ng

設計類別 / 品牌商標及視覺系統
客戶 / 永中遊艇有限公司
項目 / 永中遊艇品牌商標及視覺系統設計
文案 / Ms Aimee Ng

Matisse has designed the brand image of Sunshine Yachting – a brand that sails your dreams to the destination. Before starting Sunshine Yachting, the founder William Chan worked in senior sales positions at some of Hong Kong’s leading yachting firms, selling brand-new custom-built luxury yachts from Italy, France, Spain and the UK, while handling pre-owned boats, rentals and maintenance. Renowned for his vast knowledge of the yachting industry, William is highly experienced in Hong Kong’s most prevalent yacht brands and he had a reputable record of selling out a luxury yacht of over 100 feet. William's passion has inspired us and we are honored to be the brand's design partner.

We had designed the logo, stationery set, leaflet, powerpoint, Facebook banner, signage, T-shirt and website art direction. Also, we have designed accessories such as Christmas and CNY greeting card, red pocket and etc. to elevate the luxurious taste for the brand and to impress his customers.

創始人陳翹標先生曾在香港一些領先的遊艇公司當高級銷售職位，遊艇品牌來自意大利、法國、西班牙和英國等全新訂制豪華遊艇，同時對處理二手遊艇、租賃及維修擁有豐富經驗。陳先生以其對遊艇行業的豐富知識及經驗，曾經出售一艘超過100英尺的豪華遊艇。今次Matisse很榮幸能成為永中遊艇的設計夥伴，並設計了商標、咭片、信封信紙、宣傳單張、標誌牌及網站版面等等一系列的視覺形像。

http://www.ssyachting.asia

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